The post-covid world will be a changed world. Restrictions, working from home, changing consumer behaviors have set a new direction in the retail market, with challenges, but also with new opportunities.
Consumers experienced a shift from the normalcy they knew to a life of restraint, which changed their priorities, needs, and behavior.
After a period in which online commerce has gained ground, returning to the experience of physical stores, restaurants or entertainment venues will have to be one of the main goals of physical retail.
The focus is on the best customer experiences, and physical stores could
become places of entertainment for shoppers and social interactions.
Above all, technology will dominate retail. Mobile phone apps that will guide customers to the products they want, sensors that detect the lack of products on the shelves, scan products directly on the shelf and pay them from the digital wallet are just a few cutting-edge solutions that make it easier to buy.
Another important topic of discussion for retailers is the workforce in physical stores, which is an important component of business.
Although dominated by many dilemmas, the domestic trade market remains attractive to retailers and developers.
Although dominated by many dilemmas, the domestic trade market remains attractive to retailers and developers.
During the event we will discuss all these challenges with specialists in the field, analysts and consultants.
#2022 BUSINESS SUMMIT dedicated to the Romanian retail market will take place online and will be broadcast live on newsweek.ro (site in the Top 10 most read News and Analysis sites in Romania in the ranking published by SATI, with a traffic of over 2.2 million unique readers per month) and on the Facebook page of Newsweek Romania (over 60,000 followers and a monthly impact of posts – post reach – of over 5 million people).
Director, Ministry of Environment, Waters and Forests
Corporate Affairs Director, Carrefour România
Director of Communication and Corporate Affairs, Kaufland Romania
➜ What were the lessons of the pandemic for the retail industry?
➜ What solutions are there for relaunching? How will the interaction with the consumer public change?
➜ How will new technologies help improve the consumer experience?
➜ How do you remodel your retail business?
➜ Online vs. offline commerce. Advantages and challenges.
➜ What will the retail market look like in the coming years? What new projects are announced?
➜ The stage of implementation of the Guarantee - Return System in Romania
Speakers: Tánczos Barna, Sebastian Mahu, Mario Crețu, Valer Hancaș, Bogdana Gheorghe
